BBAC launches web portal for “Mazroukeh?”

BBAC has launched a web portal for its recent advertising campaign “Mazroukeh?”. The campaign, consisting of three distinct TV commercials, unveiled the new series of BBAC loans services, targeted for customers in need for a financial quick-fix solution. The TV commercials promoted three packages: The “Personal Loan”, “Housing Loan” and “Car Loan”, designed to meet the customers urgent financial needs, while offering highly customized facilities, flexible repayment terms and easy procedures.

The campaign has received good reviews from the public and the tagline “Mazroukeh?” has become widely recognized and used to express a state of financial discomfort as it does in the commercials.

BBAC invites you to an in-depth view of the campaign through the latest web browsing experience on www.mazroukeh.com

BBAC sponsors Sin El Fil Festival 2012

In line with its policy of supporting Lebanon’s cultural and community activities, BBAC participated in sponsoring the Sin  El Fil Festival 2012 that was held on July 07, 2012 for two days at the Cultural Center, Jeser Al Wati. With 5 000 visitors last year, the Sin El Fil Festival 2012 has become an annual tradition launched by the Sin El Fil Municipality in 2008. People who attended this year’s festival enjoyed a big entertainment show featuring Lebanese and Arab artists and many other activities and events like “Eid El Jiran”.

BBAC Sponsors ‘The Great British Week’

In the year of the London Olympics and of Queen Elizabeth II’s Diamond Jubilee, BBAC has recently sponsored ‘The Great British Week’ organized by the British Embassy in Lebanon, under the auspices of the Ministry of Tourism.

BBAC was present at the event under the theme ‘Great British Week – Great Opportunity’ where it displayed its different banking products and services and introduced their benefits to the visitors who were also offered the chance to win a ticket to London by having their names enter a draw when they apply to either the Kunhadi or the CCCL credit card.

Both cards cover payments for daily purchases and miscellaneous expenditures, while supporting two humanitarian causes by donating 1% of the total purchase value to support either the Children’s Cancer Center of Lebanon (CCCL) or “Kunhadi”, the association dedicated to provide resources for the promotion of road safety awareness among the youth.

Sponsoring such a successful event proves the deep belief of BBAC in its active role within the Lebanese community, and allows the Bank to pursue its distinctive initiatives aiming at promoting social and cultural diversity in line with its slogan ‘Your Caring Bank”.